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Emerging Menswear Labels You Should Know

Fashion By

Saturdays NYC

Launching as a surf style brand with graphic tees and boardshorts in 2009, Saturdays NYC embraced several burgeoning menswear trends to become a cozy prep hybrid that you can wear to work or Sunday brunch. Saturdays NYC has now grown into a lifestyle brand with two locations in New York City, four in Japan, and one in Australia. The label even has its own coffee roast and in-house magazine.

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Lumax Blazer, Midnight; $395 (Saturdays NYC)
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Brandon Feeder Tee, White/Navy; $75 (Saturdays NYC)
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John Chino, Khaki; $125 (Saturdays NYC)

David Hart

Under the tutelage of Tommy Hilfiger and Ralph Lauren, Hart embraced the American sportswear genre before launching a necktie company of his own in 2009, and full menswear line by 2013. Today, David Hart is heavily influenced by midcentury jazz style, favoring a deconstructed minimalist look with a classic touch, while maintaining a modern tailored look. These pieces below are from the ready-to-wear spring 2016 collection.

NEW YORK, NY - JULY 13: Models pose at the David Hart Presentation during New York Fashion Week: Men's S/S 2016 at Industria Superstudio on July 13, 2015 in New York City. (Photo by Randy Brooke/Getty Images)
Two-Button Jacket, $1,495 ; Printed Short-Sleeve Camp Shirt, $690 (Randy Brooke/Getty Images)
NEW YORK, NY - JULY 13: Models pose at the David Hart Presentation during New York Fashion Week: Men's S/S 2016 at Industria Superstudio on July 13, 2015 in New York City. (Photo by Randy Brooke/Getty Images)
Printed Dress Shirt, $805; Two-Button Jacket, $1,495 (Randy Brooke/Getty Images)
NEW YORK, NY - JULY 13: Models pose at the David Hart Presentation during New York Fashion Week: Men's S/S 2016 at Industria Superstudio on July 13, 2015 in New York City. (Photo by Randy Brooke/Getty Images)
Two-Button Jacket, $1,495 ; Printed Cardigan Sweater, $595 (Randy Brooke/Getty Images)

The Gigi

Born out of the departure of the Boglioli brothers from their eponymous brand, The GiGi has the pop of Italian sprezzatura without all the flash. Combining advanced dyeing techniques with an unstructured look, the line almost has a Bohemian vibe despite its European roots. Of all The Gigi’s pieces, the most popular is its jackets.

Prince of Wales check 'Degas' suit (The Gigi)
Prince of Wales check ‘Degas’ suit, $1089 (The Gigi)
Geometric print band collar shirt (The Gigi)
Geometric print band collar shirt, $219 (The Gigi)
'Angie' blazer (The Gigi)
‘Angie’ blazer, $685 (The Gigi)

Michael Bastian

After leaving his position as men’s fashion director of Bergdorf Goodman, Michael Bastian created his own brand in 2006. Since then, Bastian has partnered with top brands like Gant, Uniqlo, HP, and Gap; leaving his  mark at each one, while helping to grow his own brand. The label produces wardrobe essentials that are both refined and classic—but for a luxury crowd.

Twill Shirt Jacket, $975 (Michael Bastian)
Twill Shirt Jacket, $975 (Michael Bastian)
Oxford Cloth Safari Shirt; $485 (Michael Bastian)
Oxford Cloth Safari Shirt, $485 (Michael Bastian)
Micro-Canvas Cuffed Trousers, $350 (Michael Bastian)
Micro-Canvas Cuffed Trousers, $350 (Michael Bastian)

Steven Alan

The label got its start in 1994 as a boutique mostly curating other brands, with some of Alan’s shirts mixed in. By 1999, Steven Alan launched its own line of comfortable closet standards. These days, the brand’s locations have casual menswear essentials, while curating those up-and-coming designers you need to know about. From backpacks to shoes, Steven Alan has got your wardrobe covered.

Light Seamless Sweater, $225 (Steven Alan)
Light Seamless Sweater, $225 (Steven Alan)
Single Needle Shirt, $188 (Steven Alan)
Single Needle Shirt, $188 (Steven Alan)
Chelsea Boot, $267 (Steven Alan)
Chelsea Boot, $267 (Steven Alan)