11 months ago
One of the biggest names in music just solidified her place as a fashion icon, too.
Selena Gomez is the star of the new Coach campaign for this Fall. Shot by Steven Meisel, the ads feature the former Disney Channel actress posing in the back of a 1976 Plymouth Fury in New York City.
The “Bad Liar” singer looks at ease as the lead for the luxury campaign. No doubt her selection as the new face of Coach was an effort to attract millennials to the line of luxe bags coming out in Autumn.
“Selena is a rebel and a romantic, a dreamer and a doer who boldly charts her own course,” Creative Director Stuart Vevers touted in a press release. “To me, she speaks to a generation; she connects.”
The pop star was equally as excited to be involved in the project. “I couldn’t be more proud to be the face of Coach,” says Gomez. “I’ve also loved working with Stuart, I admire his vision and his designs.”
In addition to the photos, Gomez stars in three short films timed for release with the new Coach bags in the collection.