3 months ago
The next spin class you take could find you cycling within the confines of your own home.
Thanks to Peloton, a fitness startup with over a $1 billion valuation—which has a growing audience base of remote gym-goers (it also has two live studios in New York City and Chicago)—the brick-and-mortar SoulCycles and Flywheels of the world could soon be pedaled out, notes Business Insider. (That $1 billion valuation comes after their latest round of financing to the tune of $325 million).
The company’s idea is pretty simple: You buy a Peloton bike for about $2,000, which gives you access to thousands of studio cycling classes that you can just complete from home at your own pace without a guy next to you huffing and puffing. And unlike the home-fitness stationary bikes of old, you have access to “live rides,” or classes taught by actual people on a screen affixed between the bike’s handle bars; or group workouts, which have a real social element to them.
As Business Insider notes, in order to access those thousands of classes, though, the company offers a subscription-based video-streaming service.
You won’t ever need to be seen in spandex in public ever again.
Learn more about the Peloton bike below.
—additional reporting by RCL’s Will Levith